and everything that comes with it


Are you thinking of a new product or more sustainable packaging? Good! We will guide you through our design process.


First, strategy & feasability

Honestly, first a good and inspiring conversation. Because this way we really get to know your product, brand, future plans and innovation goals. We determine the route and hoist our sails.

  • Future scenarios
  • Portfolio management
  • Design language
  • Sustainability goals
  • Deep dive analyses
  • Design Thinking


Brainstorms & eurekas

In this phase everything is allowed and possible. We share our wildest and best ideas and analyze feasibility, effectiveness and sustainability. What opportunities does the market offer today? And tomorrow? What is the ultimate solution? Gradually, the conceptual ideas take shape.

  • Creative brainstorm
  • Innovation opportunities
  • Visual thinking
  • Feasibility study


Things get real

Coming up with a concept is one thing. Bringing it to life is something else. To be able to do that, the concept design is crucial. Here we determine the raw materials, technical components, ease of use, sustainable character and the customer journey of the design.

  • Product & packaging design
  • 3D CAD design
  • 2D graphic design
  • UI/UX
  • Touchpoint design


Check, dubbel check

We bring the concept to life with a mock-up, prototype, simulation or other visualization technique. Next, testing & optimization!

  • Mock-up & prototyping
  • Testing
  • Virtual visualisation
  • AR/VR


Product experience

The textures, shapes, colours, materials and other details of the final product design are worked out. The technical feasibility is correct and the product no longer leaves the consumer untouched. This pearl is ready for the engineering phase!

  • Product & packaging design
  • 3D CAD technical design
  • Sensorial design (tactility, colors, senses)
  • Detailling and technical feasability
  • Technical development support


Ready, set, go

In de engineeringfase stomen we het product of de verpakking klaar voor serieproductie. We houden de touwtjes in handen en werken indien nodig samen met gespecialiseerde producenten en partnerontwikkelaars.

  • CAD construction
  • Production advice
  • Technical support
  • Project Management


Branding & go-to-market

A good design with a strong story. One cannot exist without the other. So we write a powerful brand story and design a corporate identity that reflects the DNA.

  • Brand identity
  • Corporate identity & logo design
  • Visual sales tools

In need need of a website, packaging, brochure, webshop or other eye candy that goes with a launch? Just ask.

International design awards

Being an award-winning team wasn’t a bluff.
Our customers have been awarded several times with our designs.

Good Design Award
Good Design Award 2
Henri Van de Velde award
IF Award
Reddot Award
German Design Award
Good Industrial Design Award
Design Plus award


Innovate with support of the KMO Portefeuille
Contact us for more information